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Khun Verawat Ongvasith (middle), President of Sofitel So Bangkok and Mr. Gilles Cretallaz (far left), General Manager of the hotel recently hosted the “So Chic Christmas” at Park Lobby, lighting up the Christmas Tree which was inspired by hotel’s concept, The Five Elements; Water, Earth, Wood, Metal and Fire, and celebrating the beginning of festive season accompanied by Mr. Francois Petit, Economic and Commercial Counsellor from French Embassy (far right), Khun Sirinate Meenakul, Director of Marketing and Communication of Sofitel So Bangkok (2nd left), and Khun Ning Saraichatt Kunjara Jirapaet (2nd right).

Sofitel, World Class Hotels & French Elegance

Sofitel is the only French luxury hotel brand with a presence on five continents with 120 addresses, in almost 40 countries (more than 30,000 rooms). Sofitel offers contemporary hotels and resorts adapted to today’s more demanding and more versatile consumers who expect and appreciate beauty, quality and excellence. Whether situated in the heart of a major city like Paris, London, New York, Shanghai or Beijing, or nestled away in a country landscape in Morocco, Egypt, French Polynesia or Thailand, each Sofitel property offers a genuine experience of the French “art de vivre”.

Sofitel Legend and & Sofitel So are two labels that come to enrich Sofitel Luxury hotels.

Sofitel Legend hotels are iconic and mythical; they are often centuries-old listed heritage buildings: Sofitel Legend Metropole Hanoi, Sofitel Legend The Grand Amsterdam and Sofitel Legend Old Cataract Aswan and Sofitel Legend Santa Clara Cartagena.

Sofitel So hotels are new ? boutique hotels ? characterized by a stylish focus on contemporary design by famous architects and/or embellished by international celebrities from the world of fashion, design or art: Sofitel So Mauritius Bel Ombre, Sofitel So Bangkok and Sofitel So Singapore (2014).

Reach Southeast Asia!
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This year in Thailand-what next?

AseanAffairs   04 January 2011
By David Swartzentruber      

It is commonplace in journalism to write two types of articles at the transition point between the year that has passed and the New Year. As this writer qualifies as an “old hand” in observing Thailand with a track record dating back 14 years, it is time take a shot at what may unfold in Thailand in 2011.

The first issue that can’t be answered is the health of Thailand’s beloved King Bhumibol, who is now 83 years old. He is the world's longest reigning monarch, but elaborate birthday celebrations in December failed to mask concern over his health. More






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