ASEAN KEY DESTINATIONS
Seamless Journeys Await Travellers – from Inspiration to Experience with the New MasterCard Travel Hub on TripAdvisor
Featuring Curated MasterCard and TripAdvisor Travel Experiences in Beijing, Honolulu, London, New York and Singapore
Kuala Lumpur, 8 October 2013 – TripAdvisor?, the world’s largest travel site*, and MasterCard today announced the launch of the new MasterCard Travel Hub, accessible via www.tripadvisor.com/MasterCardTravelOffers. This is the first time MasterCard and TripAdvisor are working together to provide its users in Asia Pacific, Middle East and Africa1 with curated destination guides and experiences based on their travel destination.
MasterCard offers and promotions for travel, dining, shopping and entertainment are currently available in five key destinations – Beijing, Honolulu, London, New York and Singapore. By end-October 2013, users from the region heading to Hong Kong, South Africa, Thailand and Vietnam can also expect to enjoy similar offers and promotions.
When TripAdvisor users are searching for travel information on any of the five destinations, they will be able to click on customised MasterCard banners that will then take them to the MasterCard Travel Hub to learn more and redeem offers.
The MasterCard Travel Hub will also include TripAdvisor traveller reviews and ratings for hotels, attractions and restaurants for the five destinations as well as recommended itineraries for each destination, enabling them to continue researching their trip while looking out for the best MasterCard offers.
“We are delighted to partner with MasterCard to provide exciting travel offers and experiences to the millions of TripAdvisor users that come to our site each month to plan their next trip,” says Robin Ingle, Senior Vice President of Global Sales at TripAdvisor. “We continue to seek ways to enhance the overall TripAdvisor travel shopping experience, and we believe this is one way we can add value for our users”.
“We are bringing together two like-minded companies, committed to enhancing travel experiences for consumers,” says Belina Lee, Head of Consumer & Digital Marketing, Asia/Pacific, Middle East and Africa, MasterCard. “By presenting TripAdvisor users with offers and experiences that MasterCard cardholders enjoy in conjunction with our Global Priceless Cities program, we help make every journey a little more Priceless, at iconic destinations around the world.”
More information about the MasterCard Travel Hub can be found at http://www.tripadvisor.com/MasterCardTravelOffers.
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