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|1 March 2010
Philippines: Globe aims for 1.3 million broadband subscribers in 2010
Globe Telecom Inc. expects broadband subscribers in its network rising to 1.3 million at the end of this year, reported the Business Mirror.
The joint venture between Ayala Corp. and SingTel said the competitive market environment and decreasing prices of personal computers and laptops will influence the performance of the country’s strong broadband market.
The total broadband market in the country is expected to reach about 4 to 5 million broadband users by the end of 2010. Globe estimates there are about 2.5 million broadband users as of 2009.
“The bulk of the subscriber growth will be coming from the nomadic, lower ARPU (average revenue per user) and prepaid segments,” said the cellular firm in a statement.
At end-2009, Globe broadband subscribers reached over 715,000—more than three times that of 2008, which is about 230,000 subscribers. The cellular firm continues to see broadband as a growth area for the telecommunications industry.
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