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Mice in Green

Chiang Mai is hosting first MICE Table-top Sale
by Reinhard Hohler, Chiang Mai (5.9.2007) 


The centrally located Imperial Mae Ping Hotel Chiang Mai is the venue for the blitz-event "MICE in Green" on September 7, when some 80 corporate buyers from international companies in Bangkok, such as Nokia, Caterpillar, Ford, Colgate, Palmolive etc. descend on the Northern capital to get informed on the idea to hold incentive & convention meetings within the area of the 17 provinces of Northern Thailand.

 Four tourism organisations will co-organize "MICE in Green" to promote the beauty and landscape of the North and lure potential local companies to choose a province in the North to escape the traffic and pollution in Bangkok, when planning a meeting accordingly, especially in the low tourist season.

 Tourism Authority of Thailand (TAT), Thailand Convention & Exhibition Bureau (TCEB), Tourism Council of Thailand (TCT), and last not least the less known Thailand Incentive & Convention Association (TICA) will join hands together to assure a successful and amazing event to happen. 

 Some 80-100 sellers will offer their new and alluring tourism products for about two hours in the morning, such as meeting and convention rooms, spa and sport facilities, theme parks, sightseeing spots etc.

 Furthermore, after lunch there will be hotel and venue inspections to be held in the afternoon of September 7. In the evening, the sophisticated Mandarin Oriental Dhara Dhevi, the top resort in Chiang Mai, will give a theme party for all the delegates, including 20 invited members of the press from Bangkok.

 Not really much impressed with these full day-long activities in Chiang Mai, the group of buyers will split up into three parties on September 8-9 to go for an overnight sightseeing trip either to the Royal Project of Mae Fah Luang in Chiang Rai, Doi Ang Khang in Chiang Mai or the Elephant Conservation Centre in Lampang.

 At the end however, everybody will be happy to have seen what the North of Thailand has to offer for businessmen, government-officials and tourists alike.


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