Sign up | Log in



Home  >>  Daily News  >>  Malaysia News  >>  Tourism  >>  AirAsia’s hotel affiliate in franchise tie-up with Thai firm
NEWS UPDATES 18 December 2009

AirAsia’s hotel affiliate in franchise tie-up with Thai firm

Related Stories

November 8, 2009
Malaysia flag-carrier urged to pick up Scandinavians

September 24, 2009
Malaysia comes in fourth in Asia-Pacific shopping survey

August 2, 2009
Malaysia confident of attracting one million tourists from China

June 12, 2009
Malaysia's Genting in tie-up talks with MGM Mirage

April 30, 2009
'Arab cities' to attract Mid-East tourists to Malaysia

August 11, 2008
Malaysia: Tourism target hit by high costs, limited budget 

Malaysia’s AirAsia Bhd affiliate Tune has entered into a strategic partnership with Thailand-listed Evolution Capital pcl to franchise the roll-out of 44 hotels in Thailand, China, Bangladesh, the Philippines and Indonesia, the StarBiz daily reported.

In a statement yesterday, Tune said the first 24 hotels were targeted to be in development by early next year and operational by 2012, with staggered roll-out of the subsequent 20 hotels to be completed by 2013.

“This expansion affirms our confidence in Thailand’s tourism and strong commitment to the Thai market. “Thailand has become the leading tourism destination for those seeking to stretch their hard-earned income.

“It’s a natural fit for Tune to expand its limited service brand of hotels here,” group chief executive officer Mark Lankester said.

He said the partnership with Evolution Capital formed part of Tune’s aggressive regional expansion plan. “In total, we will have about 100 hotels in key cities across Asia by 2013, including seven existing Tune hotels in Malaysia and Bali, as well as our own significant hotel development plans over that period,” he added.

Evolution Capital president and managing director Simon Gerovich said there remained a huge demand for safe and clean low-cost accommodation in Asia’s most popular destinations.

“The Tune limited service model has proven itself to cater very well to this demand.

“We are very excited to partner with in spreading this fresh concept throughout a growing number of destinations in Asia,” he said.


Comment on this Article. Send them to

Letters that do not contain full contact information cannot be published.
Letters become the property of AseanAffairs and may be republished in any format.
They typically run 150 words or less and may be edited
submit your comment in the box below 





1.  Verifier

1. Verifier

For security purposes, we ask that you enter the security code that is shown in the graphic. Please enter the code exactly as it is shown in the graphic.
Your Code
Enter Code

Home | About Us | Contact Us | Special Feature | Features | News | Magazine | Events | TV | Press Release | Advertise With us

Our Products | Work with us | Terms of Use | Site Map | Privacy Policy | Refund Policy | Shipping/Delivery Policy | DISCLAIMER |

Version 5.0
Copyright © 2007-2015 TIME INTERNATIONAL MANAGEMENT ENTERPRISES CO., LTD. All rights reserved.
Bangkok, Thailand