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||13 February 2010
Malaysia: Proton’s new model to debut at Geneva motor show
Proton Holdings Bhd will unveil its concept car, a creative collaboration with Italdesign Giugiaro, at the 80th International Motor Show in Geneva on March 2, national news agency Bernama reported.
Proton’s group managing director Datuk Syed Zainal Abidin Syed Mohamad Tahir said the collaboration was part of the group’s long-term strategy to match global automotive standards and expand its footprint worldwide.
Italdesign Giugiaro is an independent service company that provides major and emerging international car makers with creativity, engineering and the necessary support for the industrialisation of new products.
Proton’s adviser (and former Malaysian premier) Tun Dr Mahathir Mohamad is expected to launch the car during the motor show, the group said in a statement Friday.
“The specially designed chassis features a raised floor that can accommodate the conventional engine as well as the hybrid system’s batteries in the rear,” it said.
The concept car, based on a hybrid propulsion system, leverages on maximising space while maintaining the overall dimensions of a compact car.
Syed Zainal Abidin said the car was conceived with the aim of maximising the interior roominess and improving access to the vehicle.
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