Sign up | Log in



27 Mar 2009

Hard Rock eyes hotels in Asia’s ‘gateway’ cities

The company behind Hard Rock Cafe is looking to set up hotels across Asia, betting that people will find rooms with rock-and-roll-themed interiors attractive despite the global recession, reported Reuters.

Hard Rock International Inc-- which owns 124 Hard Rock Cafes and nine Hard Rock Hotels around the world -- will open new hotels in Macau and Malaysia this year and is in talks to expand in "gateway" Asian cities such as Shanghai, Beijing, Tokyo and Bangkok, Chief Executive Hamish Dodds said on Thursday.

Another hotel will start operations in Singapore next year.

Dodds, at a briefing to launch the $223-million, 360-room hotel in Singapore, said the company was in discussions with different developers and investors for the other Asian hotels.

Hard Rock Hotel Singapore will be one of the six hotels at the 49-hectare Resorts World at Sentosa, an entertainment complex comprising a casino, a Universal Studios theme park, an oceanarium and 1,800 hotel rooms being built by a unit of Malaysian casino operator Genting Bhd .

The hotel will charge around S$500 a night for a giant room with two queen-size beds and a big-screen TV -- more than twice times the average room rate in Singapore.

Hard Rock International currently manages two hotels in Asia -- one in the Thai resort town of Pattaya and the other on Indonesia's Bali island.

The other hotels are in the United States. Dodds said the firm's hotels have been hit by the global recession, but he believed the Singapore venture would weather the downturn by tapping visitors from neighbouring countries.

Singapore suffered a 15.2 percent drop in visitor arrivals in February from a year ago as the global economic downturn hurt tourism, the government said on Thursday. For 2009, the government expects tourist numbers to fall by about 10 percent.




Comment on this Article. Send them to

Letters that do not contain full contact information cannot be published.
Letters become the property of AseanAffairs and may be republished in any format.
They typically run 150 words or less and may be edited

submit your comment in the box below 





1.  Verifier

1. Verifier

For security purposes, we ask that you enter the security code that is shown in the graphic. Please enter the code exactly as it is shown in the graphic.
Your Code
Enter Code

Home | About Us | Contact Us | Special Feature | Features | News | Magazine | Events | TV | Press Release | Advertise With us

Our Products | Work with us | Terms of Use | Site Map | Privacy Policy | Refund Policy | Shipping/Delivery Policy | DISCLAIMER |

Version 5.0
Copyright © 2007-2015 TIME INTERNATIONAL MANAGEMENT ENTERPRISES CO., LTD. All rights reserved.
Bangkok, Thailand