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Exclusive Interview:
Sir Terry Leahy, CEO, Tesco Plc

View Samples AseanAffairs Magazine
  July- August 2009

CONTENT
• INSIDE - OUT
• BEYOND ASEAN
 • ASEAN MARKETING
 ASEAN TALK
      

Sir Terry Leahy, CEO, Tesco Plc For Sir Terry, Tesco’s core purpose is ‘to deliver value for customers to earn their lifetime loyalty’. There is no mention of products, no reference to the bottom line or market share, but a clear focus on people - the customers.

COVER STORY  Read More...

Testimonials – What our Readers are saying about us
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20 Asean
Image is Everything
One Region, One Economy

  
22 Brunei
Shrouded in Secrecy
  
24 Cambodia
Behind the Property Boom
 

26 Indonesia
Growth Ahead

   
28 Laos
Power Out of
Water
30 Malaysia
The Rise of Najib
    
32 Myanmar
Immune to Sanctions?
  
34 Philippines
Prime Minister Arroyo?
   

36 Singapore
Recipe for Disaster

   

38 Thailand
Re-enter Amazing Thaila
nd

   
40 Vietnam 
Battle against Corruption 

 

 
Your Views From the FOUNDER
Subscription Form / Index of Advertisers
Asean Manoeuvre
ISKANDAR RESETS MALAYSIA-SINGAPORE TIES

After years of bitter rivalry, Malaysia’s plan to transform the southern corridor of Johor into a bustling economic centre could be the turning point in easing long-standing tensions with neighboring Singapore.

MESSAGE OF PEACE
Personal Attributes for True Happiness and Success Excerpts from ‘A Manual of Peace- 38 Steps to wards Enlightened Living’, in which Luang Phaw Dattajeevo explains in detail how Lord Buddha has used th e 38 Blessings as a means of helping humankind to cultivate certain desirable personal attributes, and how they can help individuals meet true happiness and success in life.


Asean Talk
SHIFTING THE FOCUS BACK ON THE REGION

The current crisis is teaching Asean, ‘taken hostage by the markets in the West’, to rethink and restructure their business models to build products that are more suitable to supply domestic markets. Speakers at the recent Asean Leadership Forum in Bangkok may be signalling the rise of regionalism.
Asean Traveller
CHIANG MAI- THEN AND NOW

Asean-trotter Reinhard Hohler, a long-time ‘foreign’ resident of Chiang Mai in Thailand’s North remembers what the city used to be and how it has been threatened by huge infrastructure and other mega-projects.
Featured Companies
West Sands Phuket
Harrow International School

Asean Money
GOLDEN OPPORT UNITIES IN GLOBAL CRISIS


How one can find gold nuggets of opportunity in bad times will make a difference in the developing world and usher in a new financial hierarchy in the coming decade, writes ASEANAFFAIRS financial columnist Rohit Bajoria
Asean Tech
CRACKING THE IT MARKET IN ASEAN-III
Build Your Value-adding Sales Channel
The best option is to build a value adding sales channel, usually a local IT system integrator, solution provider or the like, which they have a propensity to know the customers from experience and know the local do’s and don’t’s a lot better than you do.
Asean in Figures
Asean Events
Asean Bazaar

OUTSOURCING MYTHS
With recession still looming in the horizon, the western world feels that outsourcing is the sole culprit that has snatched people off their living, and in the process, more often than not, the fingers point to the outsourcing hot spot of the world – Southeast Asia.

 

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