ASEAN KEY DESTINATIONS
Festival to promote health and fitness biz
Brunei: THE upcoming health and fitness festival will help local entrepreneurs to promote their products and services among local fitness enthusiasts and health-conscious consumers.
Siti Kaprawi, director of Astera Consultant, said the Brunei Fitness & Healthy Living Expo or Bru.X.Fit 2016 will promote various health and fitness options in the local market while tackling health issues such as obesity.
“We know that there’s still a large percentage of the population that deals with obesity and diabetes,” she said.
Siti said Astera Consultant has organised other events that promoted a a healthy lifestyle.
Syen Sofian, director of co-organiser Syensai Design, said the event will promote popular fitness activities in the sultanate.
“The idea is to bring everyone together in this event. So far we’ve managed to get the right activities in place. As the theme is about health and fitness, the vendors will also be selling health products,” he said.
He’s inviting more vendors of health products to join the event.
“This event is the first of its kind. We’re targeting it to be an event that happens every year,” he said.
Siti said the event will also support the government’s campaign of promoting a healthy lifestyle among Bruneians.
Major (Rtd) Hjh Sharifah Haslina Syed Elham, owner of Mega Strike Bowling Centre, said the event can also promote sports tourism and local athletes.
Bru.X.Fit 2016 will be held on October 20-23, 2016 at the Airport Mall. According to a press release, the event will showcase various fitness and health products.
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