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NEW UPDATES Asean Affairs  15 May  2015  

ASEAN Showcases Small and Medium-sized Enterprises

The ASEAN SME Showcase and Conference (ASSC) 2015 will be held on 26-28 May at Kuala Lumpur Convention Centre in Kuala Lumpur, Malaysia. This is a special event to commemorate the establishment of the ASEAN Economic Community (AEC) 2015 and the role of small and medium-sized enterprises (SME) in ASEAN integration.

The ASSC 2015 is a world-class and interactive platform for SMEs to showcase their products, services and technologies for the global market and seize global networking opportunities.

The ASSC 2015 is a unique event recognising the contributions of ASEAN SMEs as the backbone of ASEAN economies. The event will highlight the growth and advancement of SMEs, riding on the achievements and wave of opportunities in the wake of the AEC 2015. The ASSC supports the laying of a concrete foundation for regional cooperation in the development of SMEs for AEC. Further, it helps to foster intra-regional trade and economic activities at the SME level as a goal of the AEC and promote the regionalisation of SMEs in ASEAN towards global reach.

The event consists of three components including showcase, business matching, and conference. The showcase is expected to draw the participation of over 300 exhibitors who will showcase their products, services and innovative technology, and more than 10,000 trade visitors from ASEAN enterprises, and large multi-national corporations from ASEAN and FTA partners. The business matching platform will provide a variety of opportunities to explore trading and networking opportunities across the borders offered by the region's dynamic and vibrant economies.

Through six plenary sessions, the SME conference will provide an avenue for the SME policy makers, industry leaders, successful SMEs, innovators, venture capitalists and think-tanks to exchange their experience in shaping SME policies and in doing business. At the same time, it hopes to inspire youth and women entrepreneurs to innovate and develop their products and technology to the upper notch, so as to promote SMEs to the regional and global value chain.

ASSC 2015 is organised by SME Corporation under the Ministry of International Trade and Industry of Malaysia – the ASEAN Chair 2015, in close collaboration with the ASEAN SME Agencies Working Group.

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By David Swartzentruber      

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